The account, named Cardiff Uni Banter, received criticism from student campaign groups after it shared anonymous confessions that campaigners described as perpetuating 'rape culture'. One post detailed a woman having a seizure while a man continued intercourse without consent.
Rebecca Rumsey, co-founder of a sexual misconduct campaign group, told the BBC that students repeatedly sent them screenshots of the posts raising concerns. She said the content was part of a broader pattern in which 'banter' accounts normalise misogyny and sexual violence.
Cardiff University initially followed the account on Instagram. After concerns were raised, it removed the follow. In a statement, the university said sexual violence, harassment and all forms of gender-based violence 'would not be tolerated'. It added that the fact it had followed the account was 'not in any way an endorsement' of its content.
The BBC reported that Cardiff Uni Banter was asked to comment but did not respond. The account remains active as of the time of reporting.
Campaigners have welcomed the university's decision to unfollow the account but argue that more must be done to prevent similar accounts from operating with impunity. They have called on the university to issue a formal complaint to Instagram and to investigate whether any of the posts reference incidents that should be reported to police.