The practice, which The Verge reports is spreading across social media, often involves feeding the TV's model number to a large language model. One user described how their TV displayed a sponsored ad before reaching Netflix; after supplying the model number to Claude Code, the AI found the device on the network, removed 25 Xiaomi packages, and wrote a new launcher. Other examples include completely redesigning the homescreen to resemble a Pokémon town. The Verge's John Higgins argues that television manufacturers should take note of the underlying frustration driving the trend.
‘Vibe coding’ hits smart TVs as users harness AI to strip ads and bloat
Frustrated owners are using language models and open-source tools to rewrite their television software

Analysis
Why This Matters
- Consumers are taking control of devices they own, pushing back against ad-laden interfaces and software bloat.
- TV companies risk alienating users if they continue to emphasize advertising over usability.
- This grassroots movement demonstrates the power of modern AI tools to simplify advanced tasks like system modification.
Background
Smart TV interfaces have become increasingly commercialized, with manufacturers adding ads and sponsored content to home screens. "Vibe coding" refers to using natural-language prompts to generate code, allowing non-experts to customize their device software.
Key Perspectives
TV manufacturers: They rely on ad revenue and pre-installed services, which vibe coding undermines. They may view unauthorized modifications as a security or liability concern. Users: They want a clean, fast experience free from ads and tracking, and see no reason not to modify the software they own. Critics/Skeptics: Modifying TV software can void warranties, introduce security risks, or break functionality during updates. Makers could push countermeasures.
What to Watch
- Whether TV makers issue firmware updates that block or detect unauthorized changes.
- The response from companies like Xiaomi and others whose packages are being removed.
- Growth of tools that automate TV customization and their accessibility to non-technical users.
Sources
- People are vibe coding their way to better TVs · The Verge
Checked
10 claims in this story checked against 1 source: 3 supported.
Show each claim
- Supported‘Vibe coding’ has reached TVs, with users using AI to strip ads and bloat.The Verge: “Vibe coding has reached TVs. Social media is awash with posts from people using LLMs and open-source tools to remove ads and tracking, trim bloat so the OS runs faster”
- Partly supportedFrustrated smart-TV owners are using language models and open-source tools to rewrite their television software.The Verge: “Social media is awash with posts from people using LLMs and open-source tools to remove ads and tracking, trim bloat so the OS runs faster, and even completely change the look and organization of their homescreens.”
- Partly supportedA growing number of smart-TV owners are turning to AI-powered vibe coding to remove ads, tracking and unnecessary software.The Verge: “Social media is awash with posts from people using LLMs and open-source tools to remove ads and tracking, trim bloat so the OS runs faster”
- Partly supportedThe trend is fueled by frustration with cluttered homescreens.The Verge: “While a lot of it is fun - one user turned their TV homescreen into a Pokémon town - I think there’s a level of frustration behind it, too.”
- Partly supportedUsers employ language models such as Claude to automatically strip packages and build custom launch interfaces.The Verge: “Gave Claude Code the model number, it found the TV on wifi, removed 25 Xiaomi packages and wrote a new launcher.”
- SupportedThe Verge reports that the practice is spreading across social media.The Verge: “Social media is awash with posts from people using LLMs and open-source tools”
- Partly supportedThe practice often involves feeding a TV’s model number to a large language model.The Verge: “Gave Claude Code the model number, it found the TV on wifi”
- SupportedOne user said their TV showed a sponsored ad before Netflix; after they gave Claude Code the model number, it found the TV on the network, removed 25 Xiaomi packages and wrote a new launcher.The Verge: “It was showing a sponsored ad before you could even get to Netflix. Gave Claude Code the model number, it found the TV on wifi, removed 25 Xiaomi packages and wrote a new launcher.”
- Partly supportedOther examples include completely redesigning the homescreen to resemble a Pokémon town.The Verge: “one user turned their TV homescreen into a Pokémon town”
- Partly supportedThe Verge’s John Higgins argues that television manufacturers should take note of the frustration behind the trend.The Verge: “I think there’s a level of frustration behind it, too. And TV companies should take notice.”