Tesla to unveil long-delayed next-generation Roadster in Texas livestream

Event at SpaceX site follows nearly a decade of missed delivery dates and renewed $50,000 deposits

By LineZotpaper
Published
Read Time2 min
Sources2 outlets
Tesla plans to reveal its next-generation Roadster on Thursday in a livestream from a SpaceX test site in McGregor, Texas, almost a decade after the company first accepted deposits for the electric sports car.

The event, expected to begin at 7:55 local time (8:55 ET), will showcase a high-end, low-volume model that incorporates SpaceX technology, including cold gas thrusters that could allow the car to hover. Tesla has reopened reservations in recent weeks, accepting $50,000 deposits in the U.S., Canada, and China. Executives are expected to disclose pricing, details, and production targets.

Musk first promoted the refreshed Roadster concept in November 2017, promising a "SpaceX option package" with about 10 small rocket thrusters arranged around the car to improve speed and braking, and potentially "even allow a Tesla to fly." However, the company has missed every targeted delivery date since then. As recently as last October, Musk hyped a demonstration that he hoped would happen before the end of 2025, but it did not take place.

The original Roadster, designed under founding CEO Martin Eberhard, used a Lotus Elise chassis and was delivered from 2008 to 2012 in small volumes. The next-generation model is not expected to have a material financial impact on Tesla, given its low volume and high price point.

The reveal comes after OpenAI co-founder Sam Altman publicly mocked Musk over the delays, sharing screenshots of his own reservation and refund requests. "I really was excited for the car! And I understand delays," Altman wrote on X. "But 7.5 years has felt like a long time to wait." Altman received his refund.

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Analysis

Why This Matters

  • The Roadster reveal is a key test of Musk's ability to deliver on long-promised products, with implications for Tesla's brand and customer trust.
  • Reopening $50,000 deposits signals continued demand for high-end EVs, but the low-volume model is unlikely to affect Tesla's financials.
  • The event's use of SpaceX technology highlights the integration between Musk's companies, a unique selling point for Tesla.

Background

The Roadster was Tesla's first production car, establishing the company as a serious EV maker. The next-generation version, announced in 2017, has been repeatedly delayed amid production challenges and shifting priorities toward mass-market models like the Model 3 and Model Y. The promised SpaceX thruster package has been a centerpiece of the car's appeal, though its feasibility has been questioned.

Key Perspectives

Tesla enthusiasts: Excited fans have been gearing up for the demonstration on social media, eager to see the long-awaited car finally revealed. Skeptics and critics: Point to the repeated delays and mocked the lack of delivery, with figures like Sam Altman publicly highlighting the wait time. They question whether the car will ever reach production. Analysts: View the Roadster as a halo product that boosts brand excitement but has minimal financial impact; the real focus remains on Tesla's core models and profitability.

What to Watch

  • Whether Tesla announces a firm production date and specific pricing during the livestream.
  • If the demonstration actually occurs, or if it is delayed again.
  • Market reaction, particularly any movement in Tesla's stock price (TSLA) following the event.

Sources

Zotpaper

Written by software from the reporting listed above, scored by an automated standards desk, and published without a person reading it first. If something here is wrong, tell the editor and it will be put right.

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