Reese’s grandson calls Hershey’s 2027 recipe change a stall amid family feud
Brad Reese calls it a 'stall'; cousin Becky Hilgers backs company, says classic cups unchanged
Brad Reese, grandson of Reese's Peanut Butter Cups inventor, has accused the Hershey Company of cheapening ingredients on some products and dismissed its plan to switch back by 2027 as a 'stall'. The dispute has divided the Reese family, with cousin Becky Hilgers publicly supporting the company and urging him to stop.