The findings, based on interviews with 1,368 likely voters conducted Oct. 1–5, highlight the financial strain on the estimated 59 million Americans who provide unpaid care for adult relatives. According to the survey, 75% of older voters also said they would be more likely to back candidates who support policies helping caregivers keep loved ones at home.
“Voters ages 50 and above are going to be the deciders in the election,” said Matt Hogan, a partner at Impact Research, which conducted the survey with Fabrizio Ward. “So for candidates looking to win over this critical voting bloc, a focus on helping caregivers would go a long way.”
The financial pressures on caregivers are severe. A separate Edward Jones study found that caregivers spend an average of $8,737 per year out of pocket. The Employee Benefit Research Institute’s 2026 Retirement Confidence Survey reported that 34% of caregivers have less than $10,000 in savings, compared with 25% of non-caregivers, and 69% say debt is a problem, versus 57% of non-caregivers.
Personal accounts illustrate the burden. Brittney Saunders Graves, a 33-year-old Army veteran in Temple, Texas, spends about $600 a month helping her mother, who had a stroke. “After we set aside the necessities, leaving out medication, doctor’s appointments, she only has around $400 to cover food,” Graves said. Sarah Smitley, a family navigator in Ohio who cares for her adult daughter and her aging parents, said she wants political leaders to understand that “it’s not easy to come up with another $50.”
Looking ahead, cuts to Medicaid tied to President Donald Trump’s “big beautiful bill” are set to take effect in January. Paula Bussard, a Pennsylvania retiree caring for her adult son, worries the cuts will reduce access to doctors and home health agencies. “Political candidates need to know that every human being deserves dignity, respect and health care,” she said.
Despite the attention, some caregivers remain skeptical. “When you look at, okay, this is being advertised, but then you peel it back, it’s like, will this happen?” Graves asked.